As Black Friday approaches, business owners with Apple devices in their company infrastructure or those providing Apple products to employees should be especially vigilant. Scammers are already targeting users of Apple devices with highly convincing phishing schemes, one of the latest being a warning that your Apple ID has been “suspended.”

With over 2 billion active Apple users across iPhones, iPads, MacBooks, and more, this demographic has become a prime target for cybercriminals, especially as the Apple ecosystem tends to attract an affluent user base. This particular scam follows a common pattern: a seemingly legitimate email claiming that suspicious activity has been detected on your Apple account and that urgent action is required. The message often urges recipients to click on a link or take immediate steps to “secure” their account.

These scams are becoming more sophisticated, driven by AI tools that can craft messages nearly indistinguishable from legitimate communications. They may even bypass two-factor authentication methods, posing an even greater risk to unsuspecting users. As a business owner, it’s crucial to recognize the warning signs, such as a sense of urgency or an unfamiliar sender, and to ensure that both you and your employees are prepared to spot these types of phishing attempts.

If you’re unsure how to best protect your business from these attacks, it’s time to consult your Chief Information Officer (CIO), or consider bringing one on board if you don’t already have one. A CIO can help implement policies, train employees, and set up safeguards to protect your company’s Apple devices and data from these growing threats, especially as we head into the high-risk Black Friday period.

Don’t let the pressure of sales or holiday shopping distract from the need for cybersecurity vigilance. Reach out to your CIO today to ensure that your Apple devices and accounts remain secure.